The managing director of the Rossopomodoro pizza chain is so fed up with Londoners eating unauthentic pizzas that he has launched a ‘pizza amnesty’ at his restaurants in Chelsea, Notting Hill and Covent Garden.
Simone Falco said, “Let’s face it, the quality of most pizzas in the UK is abysmal, they are nothing like real Italian pizza and companies should stop claiming that they are. It's pulling the wool over the eyes of the UK consumer."
The amnesty will allow customers to trade their supermarket ‘fakes’ for an authentic Neapolitan pizza at any of the Rosspomodoro restaurants. All of the ingredients used in their pizzas are imported from Naples, including the water for the dough, and they are made by chefs who are specially trained in the art of traditional Neapolitan pizza making.
The pizza amnesty will run until Wednesday 6th May (Monday-Wednesday only) in exchange for any pizza on the main menu. We recommend the Vesuvio, topped with buffalo ricotta, mozzarella, Neapolitan salami and their homemade tomato sauce. Delicious!
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